No one likes to pay bills – that’s no secret. It’s a time-consuming process that takes our attention away from things we need and want to be doing. Luckily, implementing a web-based, parking management system can make this process a lot easier for your customers while also adding efficiency to your back office processes. Not only is ease of use a factor in maintaining and retaining customers, but now more than ever safety is key– especially in the parking industry, where we are seeing a flood of returning monthly parkers.

The National Parking Association Convention & Expo 2021 wrapped up last week, and after far too long staying connected remotely, we enjoyed seeing parking industry friends and colleagues in person! It was also a great opportunity to meet new members in the industry who stopped by our booth to to learn how Zephire's monthly parking management can bring value to their organization.

Our live demos showcased how Zephire adds efficiency through PARCS integration, as well as offers the ability to give users the tools to drive their monthly parking experience through our Administrator and customer portals. We had a great time highlighting the functionality of Zephire and discussing how our system can fit your unique parking needs.

Doing more with less – that sounds counterintuitive, right? With technology, it actually allows us to be productive and increase efficiency in our everyday lives. Think about your day-to-day life for just a minute. You probably have a cell phone that allows you to do just about anything – from connecting with colleagues and maintaining social relationships to paying bills and shopping. Even your car, the watch on your wrist and the refrigerator in your kitchen are likely equipped with smart technology.

The National Parking Association Convention & Expo 2021 is right around the corner and we couldn't be more excited to attend! Marlyn Group will be exhibiting at booth #629, where we'll be showcasing live demos of Zephire, as well as answering any questions you might have. We look forward to meeting with fellow industry members from across the country. The convention is set to offer many activities, education sessions, as well as opportunities to connect with fellow parking industry members and their organizations.

According to Visa’s Back to Business Study 2021, nearly two-thirds (63%) of consumers would switch to a new business that offered a contactless experience. This expectation is among the top factors driving new business and customer retention. In today’s world, customers view the safety features a company offers as part of their decision making process and as the above study reveals, not meeting those needs could lead to lost loyalty and revenue.

The Memorial Day holiday is upon us!  This holiday kicks off the unofficial start of summer with such happenings as the release of kids from school, the opening of many pools across the U.S., the running of the Indianapolis 500, and the race to find prime parking spots for all of those Memorial Day events.