“Telling isn’t training” is a well-known expression among training and development professionals. While you may just be hearing this expression for the first time, it’s possible you have experienced this form of training in the past and left the interaction feeling ill-prepared for your new job responsibility. Or perhaps you’ve used this approach to train your own employees and have been left frustrated by their lack of compliance following these discussions.

“I don’t really care what the job title is” is an often-quoted phrase in the workplace, used in various conversations. The reality though is job titles do matter, a lot, especially when it comes to recruiting and hiring.